Meerkat Vs Periscope: The New Apps on the Live Streaming Market

meerkat vs periscope

In case you haven’t noticed, there are two hot new live streaming apps, Meerkat and Periscope, which have bulldozed their way into the social media industry. They have already managed to rack up an impressive 12+ million users since their launch just a few months ago and are expanding content ideas every day. Meerkat and […]

5 factors to consider before connecting with a social media audience

social media audience

All businesses that use social media are attempting to engage with a social media audience who may be interested in their products or services. Some will be more prepared than others but there can be similarities between unrelated businesses. For example, a cake making business and a legal firm may have different content to post […]

How can I convert likes into sales?

convert likes into sales

One of the main questions I get asked about social media management is how to convert likes into sales and followers on your channels into paying customers. People are now very aware of the power of social media and the potential to reach large audiences quickly. However, for a business owner they often need to […]

The benefits of social media marketing for restaurants

social media restaurant

Social media marketing for restaurants is essential to build a strong online presence and help to morph a brand into a publisher, where the business can build trust with customers and generate genuine interest and respect. This long term plan, should lead to positive recommendations and traditional word of mouth. Who should be responsible for […]

Social Media Training for Restaurants

social media training

Social Media Training for Restaurants Restaurants are ideal for visual content marketing strategies. Everyone needs to eat and people love to check in to their new favourite place and share photos with their friends. With the right ingredients you can master social media management to encourage some delicious social engagement on your pages! NEXT SOCIAL […]

Why is social media like gardening?

For the foodies amongst us, gardening is a priority and an opportunity to grow our own food and take pride in its appearance. Gardening takes time and effort but it obviously pays off when we receive comments from the neighbours and we produce lots of scrummy vegetables for mealtimes. This is a big reward, as […]

Are your Facebook & Twitter profiles embracing the new look?

In recent months, you may have noticed a new layout on your Facebook and Twitter profiles. This can initially feel like someone has walked into your house and given it an unwanted 60 minute makeover but as regular social media users will know – this can happen at any time (and is usually for the […]

2014 New Year’s Resolution Number 1: ‘Sort out My Social Media’!

I can write a list of reasons why social media is important for your business. I could even make give 2014 reasons, as it’s a new year. However, Google and social networks are overloaded with social media tips, tricks and tools. This blog post highlights the importance of social media to today’s businesses by highlighting […]

The perfect Halloween costume for your social media

Business people and entrepreneurs are well aware now that social media is here to stay and cannot be ignored. Every business needs to consider marketing and promotion of their products in some way and social media platforms like Facebook, Twitter, Google+, Pinterest and LinkedIn are ideal for this purpose. The benefit to businesses is that […]

How successful entrepreneurs manage their social media before breakfast.

Before setting your alarm, just before bed at night, consider setting it half an hour earlier. That may mean going to bed a little earlier but it’ll be worth it. Entrepreneurs can be working 24/7 and so sleep is very important, whenever they can manage it. Being organised should also be a top priority.  An evening […]