The importance of SEO when building websites

seo

In a world where everything runs around the Internet, online marketing and social media, you might have come across the term SEO, which stands for Search Engine Optimisation. When first building a website, it is necessary to insert valuable SEO elements into its design. This will enable your site to stand out and appear among […]

5 factors to consider before connecting with a social media audience

social media audience

All businesses that use social media are attempting to engage with a social media audience who may be interested in their products or services. Some will be more prepared than others but there can be similarities between unrelated businesses. For example, a cake making business and a legal firm may have different content to post […]

Are your Facebook & Twitter profiles embracing the new look?

In recent months, you may have noticed a new layout on your Facebook and Twitter profiles. This can initially feel like someone has walked into your house and given it an unwanted 60 minute makeover but as regular social media users will know – this can happen at any time (and is usually for the […]

Facebook’s organic reach is decreasing

Social media is evolving faster than you can say ‘myspace’! The number of users for each popular platform is growing by the second and yet there are still so many people out there who have no idea how to use it or have a ‘technophobia’ when it comes to things digital. It has revolutionised the […]

What can we learn from #NekNomination?

Social media and international news has been dominated with the NekNomination phenomenon in recent months. This internet drinking craze spread via social media and involves someone completing a drinking dare to neck their drink and nominate someone else to go next. The videos are posted online to show off their achievements but the craze has […]

Why Google+ is the white elephant in the room

Google plus is like the white elephant in the room, so noticeable but many marketers and business owners would rather not mention it. Many individuals have just got their head around how to use Facebook and Twitter for marketing purposes and share key messages about their brand but would rather not get into Google+, as […]

2014 New Year’s Resolution Number 1: ‘Sort out My Social Media’!

I can write a list of reasons why social media is important for your business. I could even make give 2014 reasons, as it’s a new year. However, Google and social networks are overloaded with social media tips, tricks and tools. This blog post highlights the importance of social media to today’s businesses by highlighting […]

How to setup up a Facebook advert to reach a wider audience

You’ve made the first step; you’ve got through the setup process for your business page. You’ve also got your cover and profile pictures looking good. You’ve invited all your friends to ‘like’ the page. You’ve invited all your email contacts to ‘like’ it and you’ve even started to post some good content. But what now? […]

The perfect Halloween costume for your social media

Business people and entrepreneurs are well aware now that social media is here to stay and cannot be ignored. Every business needs to consider marketing and promotion of their products in some way and social media platforms like Facebook, Twitter, Google+, Pinterest and LinkedIn are ideal for this purpose. The benefit to businesses is that […]

How to manage my social media friends if I divorce

When you consider divorce, you have to develop a mutual understanding with your partner about the process and the settlement. This will include arrangements with your finances, household and material things. One area that is often an afterthought is friends. As a married couple, you will have established personal relationships with people, throughout your life […]